Top 8 Essential Sales Skills 

1. Product Knowledge

Deep, extensive product knowledge is the foundation of effective sales pitches.

2. Business Acumen

Deep, extensive product knowledge is the foundation of effective sales pitches.

3. Strategic Prospecting

As a salesperson – we all know how to prospect. But, it is critical to developing an effective, strategic approach in identifying prospects.

4. Active Listening

This way, your prospects’ problems and needs are heard and clearly understood.

5. Empathy

This is an important skill that allows salespeople to fully understand the customer’s pain points, fears, and worries.

6. Relationship Building

Relationship-building skills come in handy during meetings with customers where salespeople know what’s important to the customer on a emotional level.

7. Effective Communication

Salespeople spend most of their time communicating not only with customers but also with internal teams.

8. Negotiation Skills

Having sales negotiation skills enable your salespeople to be appropriately assertive in closing a deal.

Top key sales skills and techniques